WILDLY DEVOTED TO THE CRAFT OF TRANSFORMATION

We find the series of 10 degree shifts that change everything

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What’s Wild Alchemy?

Wild Alchemy is a catalyst for creative evolution. A way of thinking that transforms leaders, teams and brands through artistry, strategy and bold honesty—unlocking the magnetic energy that fuels success.

We ignite transformation with 10-degree shifts—small, deliberate recalibrations that unleash massive impact. With our direction, friction becomes flow, tension becomes trust and ordinary becomes inspired.

Because business is more than process and profit—it’s people. We bring energy, alignment and courage to rooms that feel heavy. Leaders leave feeling relieved, Teams leave feeling connected and everyone leaves lighter, braver, clearer and more inspired (some say they even fall in love with their jobs again.)

We don’t deliver theory--we create an alchemic shift that turns your people into elite performers individually and collectively. It’s a matter of creating connective tissue through shared perspective, language, tools and expectations—and creating solutions in the room that

everyone can rally around enthusiastically.

Our work with some of the biggest and best brands in the world –with many of the same issues—provides a toolkit of best practices and fabulous ideas that propel business forward. Most of the issues creative companies face are common—and we’ve found ways through that punch through—they’re proven.

We believe that the grass is greener where you water it, and we embed this idea across even your most jaded employees—shifting how everyone shows up and works together.

“Surround yourself with people who reflect who you are and who you want to be.

Energies are contagious.”

REASONS TO WORK WITH ME

Instant Gratification

Transformation happens in the room when people are inspired to grow and reset dynamics and

habits. Change is immediate and lasting.

Proven Game Changers

Our frameworks, thinking, tools

and insights shock the status quo and provide a clear way forward.

Anti-Silo

We dissolve silos by working across teams and levels, connecting strategy to action and creating alignment that lifts the whole organization.

Plus—it’ll be fun. People rave about valuable skills shared in a way that inspires them. We love laughter as much as efficiency.

Meet Lynette

Lynette Xanders is an expert facilitaor, qualitative researcher, trainer, author and artist. A growth catalyst for brand-centric companies and their agencies, she understands the challenges brand builders and communications leaders face and how to help people work better together in a hybrid, fasst-moving world.

As CEO and Chief Strategist of Wild Alchemy, Lynette blends deep strategic insight with engaging facilitation to align teams, elevate understanding, and activate meaningful change. Trained as-one of the first American-born strategists at the Richards Group and later leading stratrgy at DDB and BBDO at the developed workshops that bridge creativity, strategy and culture. Today, she helps organizsations clarify what they stand for, unlock their collective intelligence and turn insight into action.

HERE IS HOW I HELP

LEADERSHIP | BRAND | PEOPLE

By designing information to align teams, we set people and teams up to solve their own problems and ignite enthusiasm to change.

Leadership

By resetting leadership teams’ collective responsibilities and

talent assessments, they begin to work together in an integrated way (more autonomously) and

better manage their types of employees.

Brand

By determining why people love the brand and what makes it

unique, we identify the best way(s) to communicate to make

the brand magnetic (and how to innovate from strengths.)

People

By identifying the levers that drive your culture, we recalibrate

them to reduce friction, increase efficiency, productivity, creativity,

unity and happiness.

HOW TO WORK WITH ME

FACILITATED WORKSHOPS

Whether signature topics like Killer Briefs or custom-designed overview of critical topics, my workshops work. They can be held in half or full-day sessions, in-person, remote or hybrid.

Team leave with a shared understanding and practical, actionable steps to put new habits to work. More importantly, they leave with a shared sense of purpose and excitement.

SPEAKING

Whether as a keynote or adjunct speaker at a conference, event, off site or retreat or as a training facilitator for a company or agency, I have helped up-level skills across a variety of topics (click for specifics) and have had attendees LOVE the time we spend together.

These are inspirational sessions where my work with large, fabulous companies (and my delivery, of course), inspires people to listen and absorb best practices and lean into new habits immediately.

PROJECTS

Finding consumer insights that propel communications that create amazing

brands is in my bones. Whether conducting market research, developing a

brand strategy, briefing a team or writing customer profiles from existing data, I

can help get you to ‘there’ better and faster than most anyone else who works

in this space.

COACHING

Whether 1:1 or 1: leadership teams, I provide real-time, real-world best practices and problem-solving skills to overcome friction, skill share on key topics and find leverage points that move things forward rapidly and noticeably.

WHAT YOU’LL GET

Overall, our clients love having a renewed sense of

  • Clarity

  • Alignment

  • Inspiration

Across leaders, teams and/or the organization which leads to intagible improvements in integration, ease and happiness (which improves productivity, reduces friction and helps you win the war for talent.)

And can also lead to tangible growth results (like one new wine brand that met its 5 year goals in 6 months, for example.)

Hear what clients are saying.

THE WRITTEN WORD

These physical books are available for workshop attendees, in the store or on Amazon:

Killer Briefs - A crash course in an ideal framework and practical ways to approach each question for peak clarity and inspiration.

Momentum - A workbook-style collection of tools that will create positive shifts (at the intersection of work and life.)

Booklets on various topics are available on the store.

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